Welcome to PR QuickStart,

a free Web-based training program developed by the Council of Public Relations Firms and PRSA Counselors Academy. PR QuickStart provides a basic overview of public relations and the public relations agency business. It is designed for those new to the public relations field, and is a useful refresher for veteran practitioners.

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“A public relations professional is part business manager, part sociologist, part cheerleader, part confessor and part pit bull. You can count on doing creative and innovative work that makes an impact. The trick to being successful is to be prepared for anything. You can always count on the fact that tomorrow will bring new and exciting challenges and opportunities.”

— Lucas Westcoat, Account Executive, Waggener Edstrom, Seattle

Thank you to the following agencies who have made contributions to this site:

APCO Worldwide
Hill & Knowlton
Manning Selvage & Lee
Padilla Speer Beardsley